Your text is complete and just needs to be published. After much thought, you have found a catchy title that will appeal to many readers. It looks like everything is ready. However, you have the impression that something is missing ...
Are you sure you got the best out of your images?
Whether in the form of photographs, graphics or word clouds, illustrations are more than uninspiring frills. They air the text, make reading easier and increase the time spent on your blog. To enjoy all of these benefits, here are 5 practices to apply right now.
1- Use images to mark down times
Line breaks and spacing aren't the only ways your bookkeeper can get some fresh air. Strategically inserted, the images give rhythm to reading.
2- Use the screenshots
Screenshots are a great way to cite sources. Obviously, they support the URL links inserted in the text. Their main advantage is that they give your audience a quick glimpse of what to expect if they choose to trust you.
3- Select high quality photos
The Internet user's gaze is used to a certain visual quality ... You can be as verbose as Victor Hugo, a pixelated image will scare away all your readers.
Even worse if you decide to make a living with e-commerce... A poor quality illustration will make you look bad and will not encourage you to send you bank details.
4- Make the link with social networks
Think about it ... This is a great way to kill two birds with one stone. Embedding a link to Facebook, Twitter or Instagram allows you to drive traffic to these platforms without additional effort.
A true phenomenon, Pinterest and its pins are ideal for combining poignant content and shareable images. Their format is designed for reading on the internet and their colors leave no one indifferent.
5- Optimize the size of your images
In photo libraries, it is not uncommon to find images measuring 2750 x 1569 pixels ...
You don't need to have such large visuals. Unless you're a model looking for fame or a professional photographer wanting to showcase your portfolio, you can settle for a width of 600 pixels.
Smaller images will allow you to significantly reduce the loading time of your posts and improve your ranking in search engine results. Two good points!
6- Give back to Caesar what belongs to Caesar
In other words: respect copyright.
Just because image banks make thousands of illustrations available to the general public without requiring any consideration, does not mean that each photo taken on the Internet can be treated as you see fit.